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30 October 2026
By the Smart Page Studio team
website timelinesmall businessukDrafted with AI tools and reviewed by our team before publishing.
How Long Does It Take to Build a Website? Realistic Timelines
Find out realistic build times for a one‑page site, small business site and online shop, plus what slows projects and what you need ready.
Building a website doesn’t have to be a mystery. A simple one‑page landing site can be ready in about 5 days, a typical small‑business site in 2 weeks, and a full e‑commerce shop in 4‑6 weeks if you have the basics prepared.
How long does a one‑page site take?
A one‑page custom landing site is the quickest option because it involves a single page layout, limited functionality and minimal content.- Typical turnaround: 5 working days from the day you sign the brief and provide the required assets.
- What you need ready:
- What can slow it down: Delayed feedback on design drafts, missing images, or last‑minute copy changes.
How long does a small‑business site take?
A small‑business site usually includes up to 6 pages – Home, About, Services, Gallery/Portfolio, Contact and a Blog or Testimonials page.- Planning & brief (2‑3 days) – You supply a site map and basic copy for each page.
- Design & approval (4‑5 days) – Mock‑ups are sent for review; you provide feedback within 24‑48 hours.
- Development (5‑7 days) – Pages are coded, SEO basics added, and forms set up.
- Testing & launch (2‑3 days) – Final checks on mobile, browser compatibility and SSL.
- Typical turnaround: 14 working days total.
- What you need ready:
- What can slow it down: Incomplete copy, multiple revision rounds, or waiting for third‑party account approvals.
How long does an e‑commerce shop take?
An online store adds product pages, a shopping cart, payment processing and order notifications – all of which increase complexity.- Discovery & product list (3‑5 days) – You provide a spreadsheet of product names, SKUs, prices, short descriptions and images.
- Design (5‑7 days) – Layouts for the shop front, product detail pages and checkout flow.
- Build & integration (10‑12 days) – Cart, payment gateway, tax/shipping settings, and basic inventory handling.
- Testing & training (4‑5 days) – Test orders, fix bugs, and train you on how to add new products.
- Typical turnaround: 4‑6 weeks (20‑30 working days).
- What you need ready:
- What can slow it down: Large product catalogues, custom shipping rules, or waiting for payment‑gateway approval.
Common factors that delay a website project
- Late feedback: Every round of design or copy review adds at least 1‑2 days.
- Missing assets: Images, logos or brand guidelines that arrive after the build has started cause re‑work.
- Scope creep: Adding extra pages or features mid‑project pushes the timeline out.
- Third‑party approvals: Payment processors, domain registration or hosting set‑up can take a few days.
Simple checklist for a smooth build
- [ ] Define the site type (one‑page, small‑business, shop) and agree on a realistic deadline.
- [ ] Prepare all copy and images before the first design draft is sent.
- [ ] Choose a domain name and have login details for your registrar ready.
- [ ] Set up any needed accounts (Google Analytics, payment gateway) in advance.
- [ ] Decide on a single point of contact for feedback to avoid mixed messages.
- [ ] Allocate a few hours each day for quick review – faster feedback = faster launch.
How Smart Page Studio fits in
We specialise in handcrafted sites built from scratch, with clear timelines and no hidden fees. You can see our website packages and prices to compare options that match the timelines above.If you want to go further, you can see our website packages and prices.
Frequently asked questions
How much does a website cost in the UK?
Prices vary widely, but a basic one‑page site can start around £100, a typical small‑business site around £300, and a full e‑commerce shop from £600 upwards. These figures are typical ranges; exact cost depends on features and complexity.Do I need to know how to code to run my new website?
No. All of our sites are delivered with a user‑friendly content management system, so you can edit text and images without touching code. We also provide a short hand‑over session to show you the basics.What happens after the site is launched?
We set up SSL, ensure the site is indexed by search engines, and can offer ongoing hosting and maintenance. Optional automation tools are available to handle phone enquiries, social‑media messages and content posting, all on a monthly subscription.Build a site that converts
Bespoke design, real performance, no templates. Start with a free audit of your current site, or tell us what you need.